Advanced ATKINS Diet Program

Welcome to the new, improved Atkins - the home of truly satisfying weight loss. Here you’ll find everything you need to know about how and why it really works.

Watch these fun little films for a quick overview which makes the science behind New Atkins really simple. Or, if you want a more in-depth view, explore the wealth of research and evidence we’ve captured for you. Plus, find out what’s new about New Atkins and why it’s more satisfying than ever. To see what it’s like to follow New Atkins day-by-day, take a look at Following The Program, Phases 1-4. Enjoy!

Atkins Nutritional Inc. is a leading player in the multi-billion dollar weight control nutrition category and offers a powerful lifetime approach to weight loss and weight management. The Atkins Nutritional Approach™ focuses on a healthy diet with reduced levels of refined carbohydrates and refined sugars and encourages the consumption of lean protein, fiber, fruits, vegetables and good fats. Backed by research and consumer success stories, this approach allows the body to burn more fat and work more efficiently while helping people feel less hungry, more satisfied and more energetic.

We manufacture and sell a variety of nutrition bars and shakes designed around the nutrition principles of the Atkins Diet. The Atkins line of products appeals to a broad audience of men and women who want to achieve their weight management goals and enjoy a healthier lifestyle. Our products are available throughout Canada, the United States and internationally.